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The APPIES 2019

See the story behind Malaysia's most successful brands

More than 50 cases, facing off in a live 4-6-15 live presentation and judging format that has received industry wide endorsement.

GOLD WINNERS

CATEGORY CAMPAIGN TITLE BRAND NAME AGENCY
Consumer Services Raya Around The World 2017 Malaysia Airlines M&C Saatchi
Consumer Services Nippon Paint Child Wellness Nippon Paint Entropia
Consumer Services PruBSN Anugerah - Sentiasa Disisimu PruBSN Anugerah Mastermind Group & Dreamteam Studio
Consumer Services Grab Drivers Acquisition Grab Malaysia Entropia
Consumer Services Turn Nivea into a K-drama star! Nivea Astro
Food & Beverage Anchor Twist Anchor Diary APD Group
Food & Beverage International Wonda Coffee Day Wonda Coffee Dentsu LHS
Food & Beverage Domino's Cheese Tarik Dommal Food Services MullenLowe
Food & Beverage Stay Strong Wonda Coffee Naga DDB Tribal
Food & Beverage Made For The Bold KFC Naga DDB Tribal

SILVER WINNERS

CATEGORY CAMPAIGN TITLE BRAND NAME AGENCY
Consumer Services Celcom Lagenda 5 Sekawan Series Celcom Axiata M&C Saatchi
Consumer Services From Stickers to Consumer Stickiness: How U Mobile launched the Unlimited HERO Postpaid P78 Plan U Mobile IPG Mediabrands
Consumer Services Boost It's Raining Angpows Boost E-Wallet M&C Saatchi
Consumer Services Proud Supporter of Dreams Prudential Assurance Malaysia Berhad Naga DDB
Food & Beverage Goodness Feeds Greatness Fernleaf BBDO Malaysia
Food & Beverage Dairy Champ "Mestilah" Launch Campaign Dairy Champ Dentsu LHS

BLACK - BEST PRESENTER

CATEGORY PRESENTERS CAMPAIGN TITLE AGENCY
Consumer Services Kazman Kamal Turn Nivea into a K-drama star! Astro

GOLD WINNERS

CATEGORY CAMPAIGN TITLE BRAND NAME
Food & Beverage The Secret Lives of KFC Fans KFC
Food & Beverage Activating Biskidz with Ejen Ali Mamee Monster Bizkidz
Food & Beverage How Milo brought the child's champion ecosystem to life Milo
Consumer Services The Most Talked About Plan Celcom First Gold
Probono/Government/Cultural Stop Nursery Crimes Protect and Save the Children
Consumer Services Maxis Power of One Maxis
Non-Food FMCG Kong Dou Zhun, Wong Dou Chun Listerine
Probono/Government/Cultural #YouCanDuit MDEC
Food & Beverage McChicken #3BitesChallenge McDonald's
Food & Beverage Confirm Gila Babi Ticklish Ribs 'Wiches

SILVER WINNERS

CATEGORY CAMPAIGN TITLE BRAND NAME
Food & Beverage Mountain Dew Thematic 2016 Mountain Dew
Food & Beverage How Milo used the weather to drive a social media campaign Milo
Consumer Services A truly Malaysian Greeting Malaysia Airlines Berhad
Consumer Services Calpis Launch Calpis
Consumer Durables A magnificent secret revealed: AIRA Residence AIRA Residence
Food & Beverage Wonda Kopi Tarik Reaction Campaign Wonda Coffee

BLACK - BEST PRESENTER

Stanley Clement, Managing Director for Social & Digital at IPG Mediabrands Malaysia.

GOLD WINNERS

CATEGORY CAMPAIGN TITLE BRAND NAME AGENCY
Food & Beverage Big Mac Dubsmash Chant Challenge McDonald's Leo Burnett
Food & Beverage KFC Hot and Cheezy KFC Ensemble Worldwide
Consumer Durables Get Cheras to Cheras IKEA BBH Singapore
Non-food FMCG Polis Evo ASTRO Astro
Food & Beverage Wonda Restarts Your Day Wonda Coffee Dentsu Malaysia
Non-food FMCG Safi Shayla: Show the world that there is nothing that Hijabsters cannot do Safi Shayla Ignite KL
Consumer Services Kucing Happy - How a conventional bank made itself relevant in the age of social media BSN Corporate Fishermen Integrated
Consumer Services Huawei Best "Wei" Hua Wei "Mate S" Vizeum Media Malaysia
Probono/Government/Cultural Rubber Boy PETRONAS Leo Burnett
Probono/Government/Cultural #PakCik Misteri by TM Telekom Malaysia Berhad Universal Mccan

SILVER WINNERS

CATEGORY CAMPAIGN TITLE BRAND NAME AGENCY
Food & Beverage How Wonda Owned A Day Wonda Coffee Dentsu Malaysia
Consumer Services Maxis Zerolution - Turning Zero Into Hero Maxis Leo Burnett
Food & Beverage Mountain Dew Neonizes Malaysia Mountain Dew Dentsu Malaysia
Consumer Services Yonder Music Launch Yonder Music M&C Saatchi
Non-food FMCG L'Oreal Raya Cantik Bergaya L'Oreal Paris, Maybelline and Garnier Lion & Lion
Consumer Services Easy Resolutions with Mr. Coach OCBC Bank Mccan Erickson

BLACK - BEST PRESENTERS

CATEGORY PRESENTERS CAMPAIGN TITLE AGENCY
Consumer Durables Josie Khng
KC Hong
Get Cheras To Cheras BBH Singapore
Food & Beverage Amit Sutha
Angelina Villanueva
KFC Hot n Cheezy Ensemble Worldwide